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Check out my video about Smart Bidding strategies for Google Ads, which includes Maximize Conversion Value, Target ROAS, Maximize Conversions, and Target CPA. Target Return on Ad Spend and Target Cost Per Action are 2 of the best Google Ads bidding strategies you can use. It's important to use conversion tracking and smart bidding with your Google AdWords campaigns.

Smart Bidding Article on Surfside PPC: https://surfsideppc.com/google-ads-smart-bidding/

Google Ads Bid Strategies: https://surfsideppc.com/google-ads-bidding-strategies/