Welcome to Day 12 of the 21-Day DAX Challenge!

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Using DAX, we break down:
How to count orders for each customer
How to find the one with the maximum count
And how to display the top customer’s name
Perfect for building VIP reports, loyalty programs, and better sales targeting!

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Next Challenge Preview: Which country has the most customers? Stay tuned!

⏱ Timestamps:
0:08 - Welcome to Day 12
0:14 - Today’s business question
0:26 - Why this metric is important
0:42 - DAX logic plan (Virtual Table + MAX + Filter)
1:12 - Step 1: Create virtual table with customer ID & order count
2:03 - Step 2: Get the maximum order count
2:23 - Step 3: Filter table based on max
2:39 - Step 4: Get customer ID from filtered data
3:14 - Step 5: Use LOOKUPVALUE to find customer name
3:56 - Final Output: Warren Buffet Hill is top customer
4:13 - Why this metric matters (loyalty, support, VIP)
4:32 - Teaser for Day 13: Top Country by Customers



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