Learn how to enhance your Google Ads campaigns with assets and learn about conversion tracking in this tutorial. We'll guide you through creating engaging sitelinks and other assets to provide additional context to your ads and increase click-through rates. You'll also discover how to fine-tune campaign settings, optimize device bid adjustments, and set up conversion tracking to measure your success effectively. This video will give you the tools to launch and monitor a well-rounded, high-performing Google Ads campaign with confidence.
GOOGLE ADS TUTORIAL SERIES:
Lesson 1: Create a Google Ads account – https://youtu.be/fn2MojTTGMk
Lesson 2: Setting up a campaign – https://youtu.be/JEnGjrY80yc
Lesson 3: Ad group and keyword targeting – https://youtu.be/QLQ5XIx1ixs
Lesson 4: Keyword Planner and Interface Features – https://youtu.be/2DY4UlPu-fk
Lesson 5: (That's this video)
Lesson 5: Subscribe for updates – http://www.youtube.com/subscription_center?add_user=lovesdata
YOUR EXTRA RESOURCES:
○ Assets (previously 'Ad Extensions') – https://youtu.be/u8G14C4PgVU
○ Setting up conversions – https://youtu.be/BCxyJrXkKOc
○ Importing Google Analytics conversions – https://youtu.be/RKgJLjSzdYE
○ Google Ads Course (paid) – https://www.lovesdata.com/courses/google-ads-fundamentals
JUMP TO A TOPIC:
00:00 Introduction
00:42 Assets
03:00 View campaign settings
03:38 Bid adjustments
05:11 Conversions
06:44 Unpausing campaigns
07:55 Next steps
TOOLS WE USE AND RECOMMEND:
○ Data connector – https://lovesdata.co/oOWkI
○ Cookie banner – https://lovesdata.co/letON
○ Email platform – https://lovesdata.co/zrLd7
○ Course platform – https://lovesdata.co/2Zzfq
Join our courses: https://www.lovesdata.com/courses
Subscribe to our YouTube channel: http://www.youtube.com/subscription_center?add_user=lovesdata
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