Looking for a beginner-friendly GTM tutorial? In this Google Tag Manager tutorial, I’ll show you how to set up GTM, manage tags, triggers, and variables, and add Google Analytics to your website using the Google Tag. Whether you're new to Google Tag Manager or want to improve your tracking setup, this step-by-step guide will help you simplify website tracking.
YOUR EXTRA RESOURCES:
○ Google Tag Manager quiz – https://lovesdata.co/8eC+Q+
○ GA4 tutorial series – https://www.youtube.com/playlist?list=PL1vNrn711L8T8HLFj4ghhXydctPMXSv3l
○ Shopify tutorial – https://youtu.be/krFHfkiANjc
○ WooCommerce tutorial – https://youtu.be/Tqq_4f-hThs
○ Squarespace tutorial – https://youtu.be/BrBL5LKR7uk
○ Thinkific tutorial – https://youtu.be/jAjPVfINqHc
○ Google Tag Manager course (paid) – https://www.lovesdata.com/courses/google-tag-manager
GOOGLE TAG MANAGER TUTORIAL SERIES:
Lesson 1: (That's this video)
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JUMP TO A TOPIC:
00:00 Introduction
00:58 Benefits of Google Tag Manager
02:03 Tags
02:39 Triggers
03:13 Variables
03:57 Create an account and container
05:01 Installing Google Tag Manager
08:25 Adding Google Analytics
12:21 Next steps
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○ Cookie banner – https://lovesdata.co/letON
○ Email platform – https://lovesdata.co/zrLd7
○ Course platform – https://lovesdata.co/2Zzfq
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