Learn how to assign a dollar value to conversions (goals) in GA4 (Google Analytics 4). In this video, you will learn how to add a value to events inside the Google Analytics interface and using Google Tag Manager. You will walk-through assigning a static value and how you can assign a dynamic value based on the pages people use to submit a website form.
GET MY GUIDE TO GA4 EVENTS – https://lovesdata.co/o8z3t6
JUMP TO A TOPIC IN THIS VIDEO:
0:00 Introduction
1:14 Enabling conversions
2:37 Conversion reports
3:44 Assign values in GA4
6:43 Assign values in Google Tag Manager
8:20 Assigning dynamic values
12:53 Conclusion
YOUR EXTRA RESOURCES:
○ Get started with GA4 – https://youtu.be/iJyGEuiIjOk
○ GA4 tutorial – https://youtu.be/4H0Io885GKE
○ Track conversions in GA4 – https://youtu.be/OD6kj7awY9s
○ View GA4 conversion rate – https://youtu.be/LY6X1RoIMAw
○ GA4 events – https://youtu.be/N5mGXJLrtrs
○ Install GA4 on Squarespace – https://youtu.be/H_QKrO-3W1k
○ Setup GA4 on Shopify – https://youtu.be/G2xtClOCB2c
○ GA4 Mini-Course (paid) – https://www.lovesdata.com/courses/google-analytics-4-mini-course
○ GA4 Complete Course (paid) – https://www.lovesdata.com/courses/google-analytics-4
#GoogleAnalytics4 #GA4 #ConversionTracking
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