It’s no secret that the SaaS market is growing. According to Gartner research, it is predicted to grow in 2023 to $208.1 billion, 17.5% over the growth of the SaaS market in 2022.

That’s huge. Are you tired of being just another fish in the over-competitive SaaS sea? What if tell you there is a way to find a new market that hasn't been tapped yet?

In this video, I will explain how you can come up with an innovative product in your niche using the blue ocean business strategy.

Please like, subscribe, and hit the bell button if you find this video useful.

• SaaS Business Model Explained in 5 Minutes – https://youtu.be/PHgLH7au6ZM

• Blue Ocean Strategy: Grow Your Business Without Having to Compete – https://www.eleken.co/blog-posts/blue-ocean-strategy-grow-your-business-without-having-to-compete

• Red Ocean vs. Blue Ocean. A Practical Guideline on Your Business Strategy – https://www.eleken.co/blog-posts/red-ocean-vs-blue-ocean-strategy-characteristics-challenges-and-opportunities

Check out Instagram for loads of Information on SaaS business:
https://www.instagram.com/elekenagency/

Check out Eleken's blog, where we share out product design wisdom:
https://www.eleken.co/blog/main

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• Website: https://www.eleken.co/
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#saasproducts #ux #ui #uiux #saas #uidesign #uxdesign #uiuxdesign #designagency #productdesign #blueocean

00:00 – Intro
00:40 – What is the blue ocean?
01:32 – Do tech innovations guarantee success?
02:33 – How to find your value innovation and succeed
03:50 – Blue ocean strategy examples