Scaling a SaaS business is never just about sales and marketing — it’s about design too. In this video, we break down the key strategies to scale SaaS effectively, from building a sales playbook and doubling down on the right channels to creating a product experience that supports growth instead of blocking it. We also share real redesign cases from Eleken that helped SaaS companies reduce churn, simplify complexity, and expand globally.
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• Bad UX Examples Every Designer Should Know – https://www.youtube.com/watch?v=hsQiv1fnmmo
• SaaS Scaling: A Step-by-Step Roadmap – https://www.eleken.co/blog-posts/saas-scaling-a-step-by-step-roadmap
• Scaling Your Startup - How It Looks from the Product Design Perspective – https://www.eleken.co/blog-posts/scaling-your-startup-how-it-looks-from-the-product-design-perspective
Check out Instagram for loads of Information on SaaS business: https://www.instagram.com/elekenagency/
Check out Eleken's blog, where we share our product design wisdom:
https://www.eleken.co/blog/main
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• Website: https://www.eleken.co/
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#saas #scalesaas #saasgrowth #saasdesign #saasproduct #eleken #saasmarketing #uxdesign #productdesign
00:00 – Intro
00:09 – Sales
00:48 – Marketing
01:08 – Management
01:27 – Hiring Strategically
01:48 – Product
02:07 – Ricochet360 Case Study
02:30 – Data Streams Case Study
02:44 – Eleken’s Approach To Scaling SaaS