How many times have you heard: "Churn is bad for business"?
Of course, it hurts when customers leave your product. But nothing remains the same, neither in life nor in business.
Still, it’s not the reason to panic. Let's better make it clear why churn happens and how to deal with it.
In this video, we will discuss:
• What is the churn rate?
• How to calculate it?
• What level of churn is okay for SaaS companies to have?
• And finally, what can you do to reduce it?
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• Customer Acquisition Costs: What is This and How to Lower It – https://youtu.be/RgyBJbtuRNA
• SaaS Growth Rate Demystified: What You Need to Know – https://youtu.be/9bwiUxNdDKo
• SaaS Churn Rate: Essential Aspects Business Should Know – https://www.eleken.co/blog-posts/saas-churn-rate-essential-aspects-business-should-know
• 9 Key SaaS Metrics You Should Track to Ensure Your Business Is Doing Great – https://www.eleken.co/blog-posts/9-key-saas-metrics-you-should-track-to-ensure-your-business-is-doing-great
Check out Instagram for loads of Information on SaaS business:
https://www.instagram.com/elekenagency/
Check out Eleken's blog, where we share out product design wisdom:
https://www.eleken.co/blog/main
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00:00 – Intro
00:44 – Let’s start with the definition
01:48 – Why do customers leave?
02:15 – It's time to move to calculation
05:43 – How to reduce churn rate?
07:31 – Let’s summarize