What do Intercom, Apple, and Stripe have in common? They are all design references that our clients at Eleken frequently ask us to mimic. While we appreciate good design, copying even the best can be a trap.

In this video, we'll discuss why imitation is the sincerest form of failure and how to learn from Stripe's design in a healthy way.

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• How SaaS Customer Journey Turns Strangers into Clients – https://youtu.be/ZAUorWOGXbw

• Compelling Design Takes More Than "Making It Like Stripe" – https://www.eleken.co/blog-posts/making-it-like-stripe

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00:00 – Intro
00:23 – Why do we all like Stripe’s design so much?
01:41 – Inspiration turns into imitation
02:38 – What really makes Stripe’s design so attractive?
05:01 – How can we learn from Stripe in a healthy way?