In this continuation video on the Case of Constrained Supply – Part B for our Operations and Revenue Analytics course, we delve deeper into the implications of limited supply on business strategy. We will discuss the concept of Opportunity Cost, helping you understand the trade-offs involved when resources are constrained. The video will also explore Market Segmentation in relation to supply constraints, highlighting how businesses can effectively target different customer segments under limited availability. Finally, we will summarize the key principles discussed throughout the series, providing you with actionable insights to navigate constrained supply scenarios.