Did you know a single orchestration workflow in SAP's Generative AI Hub can handle grounding, translation, content filtering, and data masking all in one call, instead of you writing separate integration code for each? This session takes you deep into the Generative AI Hub, the unified layer that lets enterprises access foundation models from OpenAI, Google Vertex, and Anthropic through one secure, governed interface. You'll see live configuration of the orchestration service, document grounding, prompt templates, and the governance controls that keep sensitive data safe at enterprise scale.

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Chapters:
00:00 Introduction & SAP Generative AI Hub Overview
03:41 Generative AI Architecture
20:02 Generative AI Hub Features
26:03 BTP & AI Launchpad Setup
37:32 Chat Application Demo
55:31 End-to-End Workflow
01:22:18 Prompt Management
01:34:48 Enterprise Governance & Privacy

In this video, you'll learn:
What the Generative AI Hub actually is, a central feature in AI Core and AI Launchpad, giving secure, scalable access to multiple foundation models as one unified layer
Why enterprises use this hub instead of building individual, unsecured integrations for every LLM provider directly
How the orchestration service elevates a simple AI call into a governed workflow: grounding, templating, content filtering, data masking, and translation
How document grounding works, retrieving real business data so responses are accurate and current, not generic model guesses
How to build and manage reusable prompt templates with proper version control instead of scattering one-off prompts across your codebase
How data masking and anonymization protect sensitive information before it ever reaches an external model
Why comprehensive logging, metering, and access control are the customer's responsibility, and what "proper governance" actually looks like in a live enterprise deployment

Once you understand how orchestration ties grounding, masking, and governance together in one workflow, you stop treating generative AI as a black box API call and start treating it as a properly governed enterprise capability. The next session builds on this orchestration foundation with real business use cases and end-to-end integration patterns.

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