Master prompt engineering to improve your AI interactions. Learn specific techniques to write better prompts and get more accurate results. This session breaks down the fundamentals of prompt engineering for anyone looking to refine their AI outputs. Whether you are a beginner or looking to optimize your existing workflow, this guide covers the core concepts needed to structure your requests effectively. We focus on practical analysis techniques and how to leverage system rules to guide AI behavior. By implementing these specific prompt techniques, you can ensure your AI responses are more consistent and aligned with your specific use case. Understanding how to build system prompts is the key to moving beyond basic queries.
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Chapters:
00:00 Introduction
09:29 Enterprise Prompt Engineering Example
24:50 User & Assistant Role Templates
34:07 AI Core Instances & Service Keys
45:37 AI Orchestration & Lifecycle Management
52:55 Multimodal AI Concepts
59:03 Evaluating Multimodal AI Responses
In this video, you'll learn:
The core structure of an effective enterprise prompt: clear instruction, context, output format constraints, and role/persona
SAP's three-pillar approach to prompt quality, relevant, reliable, and responsible, and how grounding, bias mitigation, and model choice each support it
The three key prompting techniques explained with real examples: one-shot, few-shot, and system (persona) prompting
How to use the system, user, and assistant conversational roles together to build context-aware, multi-turn AI interactions
A full hands-on walkthrough activating SAP AI Core and AI Launchpad using Boosters, including creating a service key and connecting it to the Generative AI Hub
Why multimodal input (text + images) produces sharper, more accurate AI classifications than text alone, with a live example inside the Prompt Editor
How to build multimodal prompts programmatically using the SAP Cloud SDK for AI, combining text and image URLs in a single request
Once you understand prompt structure and multimodal input together, you stop guessing at prompts and start engineering them deliberately, which is exactly the skill this certification is testing for. The next session goes deeper into content filtering and data masking within the orchestration service.
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