Professional sales representative (PSR) — Pharma marketing management, B Pharm 8th semester.
Syllabus: earlier PCI/CBCS syllabus.
Unit 4, part 2.

Chapters
00:00 Professional Sale Representatives
07:21 Purpose of Detailing PSRs
10:26 Motivating & Evaluating PSRs
10:40 Supervising Professional Sales Representatives (PSRs)

Study this subject
https://www.youtube.com/playlist?list=PLacMvfuedRXNmPHoqwjfS1mMfd3otT79f

Next lesson: Pharmaceutical pricing, DPCO and NPPA
https://youtu.be/iFrnOIL1I3g

Previous lesson: Pharmaceutical marketing channels
https://youtu.be/Tt-gG8Pjr-Q

Study resources and links
Android app: https://play.google.com/store/apps/details?id=co.alexis.viki
iOS app: https://apps.apple.com/in/app/myinstitute/id1472483563
Website: https://www.firsthope.co.in
Website: https://www.firsthope.co.in/b-pharm
Instagram: https://www.instagram.com/firsthope_pharmacy/
LinkedIn: https://www.linkedin.com/company/first-hope-fh/
iOS organization code: DYFFUX