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Product marketing strategies

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Track :

Marketing

Lessons no : 63

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What will you learn in this course?
  • Develop targeted product positioning strategies to differentiate offerings in competitive markets using market research and customer insights
  • Create compelling product messaging that resonates with diverse target audiences and enhances brand awareness
  • Design integrated marketing plans that align with business goals to boost product visibility and customer engagement
  • Apply segmentation techniques to identify and reach specific customer segments effectively in various markets
  • Utilize digital marketing channels, including social media and content marketing, to increase product reach and sales
  • Implement data-driven analysis to optimize marketing strategies and improve product performance metrics
  • Develop go-to-market strategies that accelerate product adoption and market penetration
  • Leverage competitive analysis to identify market opportunities and refine product marketing tactics

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  • Watch at least 50% of Lesson Duration
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  • The Certificate is free !
Lessons | 63
Course welcome and introduction Lesson 01
00:01:11

Course welcome and introduction Lesson 01
Seth Godin and the purple cow Lesson 02
00:03:50

Seth Godin and the purple cow Lesson 02
Steve Blank and customer development Lesson 03
00:02:37

Steve Blank and customer development Lesson 03
How Much Does SEO Cost Lesson 04
00:03:11

How Much Does SEO Cost Lesson 04
Charging premium prices Lesson 05
00:03:21

Charging premium prices Lesson 05
How does freemium model work Lesson 06
00:03:36

How does freemium model work Lesson 06
Introduction to SEO for sales Lesson 07
00:05:03

Introduction to SEO for sales Lesson 07
Troubleshooting common issue Lesson 08
00:02:00

Troubleshooting common issue Lesson 08
How to make Google Plus posts that boost the SEO Lesson 09
00:05:57

How to make Google Plus posts that boost the SEO Lesson 09
Keyword research introduction Lesson 10
00:06:26

Keyword research introduction Lesson 10
How to rank almost any product page in Google Lesson 11
00:08:24

How to rank almost any product page in Google Lesson 11
SEO top ranking factors Lesson 12
00:11:05

SEO top ranking factors Lesson 12
How to attract attention close the sale Lesson 13
00:07:34

How to attract attention close the sale Lesson 13
How to make people convert into buyers Lesson 14
00:03:59

How to make people convert into buyers Lesson 14
Sales copywriting part 1 Lesson 15
00:07:11

Sales copywriting part 1 Lesson 15
Sales copywriting part 2 Lesson 16
00:06:00

Sales copywriting part 2 Lesson 16
How to increase sales by adding scarcity Lesson 17
00:03:14

How to increase sales by adding scarcity Lesson 17
How to write the product description for SEO Lesson 18
00:08:05

How to write the product description for SEO Lesson 18
How to write the product description for SEO Part 2 Lesson 19
00:06:58

How to write the product description for SEO Part 2 Lesson 19
Ideal thumbnail vs image attributes Lesson 20
00:06:31

Ideal thumbnail vs image attributes Lesson 20
How to get good reviews Lesson 21
00:05:05

How to get good reviews Lesson 21
How to add social proof to your product Lesson 22
00:03:42

How to add social proof to your product Lesson 22
How to make it easy to buy Lesson 23
00:02:28

How to make it easy to buy Lesson 23
Super advanced keyword strategy Lesson 24
00:04:38

Super advanced keyword strategy Lesson 24
How to Add shopping cart and sell online Lesson 25
00:09:44

How to Add shopping cart and sell online Lesson 25
Paid Traffic vs Free Traffic Lesson 26
00:06:14

Paid Traffic vs Free Traffic Lesson 26
How to sell from Facebook for free Lesson 27
00:04:22

How to sell from Facebook for free Lesson 27
Best hacks to sell on Facebook Lesson 28
00:08:09

Best hacks to sell on Facebook Lesson 28
How to sell on Facebook with paid advertising Part 01 Lesson 29
00:07:33

How to sell on Facebook with paid advertising Part 01 Lesson 29
How to sell on Facebook with paid advertising Part 02 Lesson 30
00:06:37

How to sell on Facebook with paid advertising Part 02 Lesson 30
How to sell on Quora Lesson 31
00:06:21

How to sell on Quora Lesson 31
How to rank your products and sell on Amazon Lesson 32
00:09:12

How to rank your products and sell on Amazon Lesson 32
What is ProductHunt Lesson 33
00:01:40

What is ProductHunt Lesson 33
How to Sell your products on Fab com Lesson 34
00:01:47

How to Sell your products on Fab com Lesson 34
How to sell on Shopping com Lesson 35
00:01:53

How to sell on Shopping com Lesson 35
How to sell on discount and coupon sites Lesson 36
00:10:40

How to sell on discount and coupon sites Lesson 36
Tips to sell on forums and online communities Lesson 37
00:04:02

Tips to sell on forums and online communities Lesson 37
How to create physical products to sell Lesson 38
00:04:55

How to create physical products to sell Lesson 38
Introducing Facebook Marketplace Lesson 39
00:02:40

Introducing Facebook Marketplace Lesson 39
How to promote your book on Amazon Lesson 40
00:09:13

How to promote your book on Amazon Lesson 40
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wonderful course
2026-03-20

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Explained with simple examples
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Product marketing strategies course, in this course we will explore a range of effective product marketing strategies aimed at enhancing product visibility, attracting target audiences, and driving sales. From market research to product positioning and messaging, you'll learn how to develop comprehensive marketing plans tailored to different products and markets. Whether you're a marketer, entrepreneur, or product manager, this course equips you with the knowledge and skills needed to create impactful marketing strategies that maximize the success of your products in the market.