This course offered incredibly valuable insights into modern growth marketing—from building experimentation frameworks to enhancing digital experiences. The real-world examples from Duolingo, HubSpot, and B2B growth leaders made the lessons practical and actionable. I especially appreciated the emphasis on cross-functional collaboration, customer-centricity, and data-driven decision-making. A great resource for anyone looking to level up their growth mindset and strategy.
2025-07-03
EFRATA BELETE KEBEDE
The course was good.i have learned lot .
2025-06-29
B2B Growth marketing fundamentals,
in this course is designed to provide professionals with essential skills and strategies to drive growth in the B2B sector. This course covers the foundations of growth marketing, including lead generation, customer acquisition, and retention strategies tailored for B2B audiences. Participants will learn how to build effective marketing funnels, leverage data-driven insights, and implement account-based marketing (ABM) techniques to maximize ROI. Explore key tools and platforms like LinkedIn, email automation, and analytics to optimize campaigns and create personalized experiences for target accounts. This course also emphasizes creating value-driven content and fostering long-term relationships to achieve sustainable growth. Ideal for marketers and business leaders, it offers practical knowledge to enhance B2B marketing effectiveness in a competitive landscape.