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Social Media Marketing

Track :

Marketing

Lessons no : 22

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What will you learn in this course?
  • Create engaging social media content optimized for platforms like Facebook, Instagram, and Twitter to increase brand visibility and audience engagement
  • Develop targeted social media advertising campaigns using tools like Facebook Ads Manager and Instagram Promotions to boost conversions
  • Analyze social media metrics and insights to measure campaign performance and inform strategic marketing decisions
  • Implement effective social media strategies to grow followers, enhance brand awareness, and foster customer loyalty
  • Utilize social media scheduling tools such as Hootsuite or Buffer to plan and automate content posting for consistent engagement
  • Identify and leverage trending hashtags, keywords, and social media trends to maximize reach and visibility
  • Design and execute influencer marketing collaborations to expand brand reach and credibility on social platforms
  • Manage online reputation and handle customer interactions professionally to build trust and positive brand perception
  • Create compelling visual and video content tailored for social media to increase user engagement and shares
  • Stay updated with social media platform algorithms and best practices to optimize content performance and audience targeting

How to Get The Certificate

  • You must have an account Register
  • Watch All Lessons
  • Watch at least 50% of Lesson Duration
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  • The Certificate is free !
Lessons | 22

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60 Reviews

Sushant Chaburao Gaikwad

Nice lesson
2026-04-24

Selamawit Berhanu

the course was very insightful and well-structured .The materials were easy to follow ,and the content provided practical knowledge that will be very useful for my professional development
2026-04-13

Ozuligbo Judith Chinonso

It was very enlightening
2026-04-13

Princess Bansah

Very helpful for me and easy to understand
2026-04-01

Mounith Chowdary

good
2026-03-19

GOUTAM SAHU

To succeed in the current market, your strategy should be Human-Led and AI-Fed. Use AI to automate the "grunt work" (scheduling, resizing, analytics) so your creative team can focus on building genuine emotional connections with your audience.
2026-03-18

Oluwafunmilayo Durojaiye

Enriching information. The tutor was able to breakdown the information for better assimilation of the key points.
2026-03-03

Nishant Jain

Excellent
2026-01-17

Rihan

Nice course
2026-01-15

Taniya Chadda

Amazing course
2026-01-13

Umair Rajper

Outstanding
2026-01-04

Sunil Shetty

thank you
2025-12-05

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The term social media marketing (SMM) refers to the use of social media and social networks to market a company's products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone .