Service Marketing Lesson 05 Service Product
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PRAVEEN S KAVALI
Rakshith Kumar S
Tekchand Pradhan
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Course Description
Service marketing is the marketing and selling of intangible products (non-physical products). Services comprise all of those personal facilities which we require from time to time like; medical care, education, renting of living spaces and vehicles, hair cut, spas, musical concerts, dance classes, etc.
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