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कृषि विपणन

Track :

Science
Course Presenter :

Agriculture Universe

Lessons no : 14

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What will you learn in this course?
  • Understand the fundamentals and importance of agricultural marketing for farmers and stakeholders
  • Analyze market structures, pricing mechanisms, and the role of government policies in agricultural marketing
  • Apply digital marketing strategies, including e-NAM, to enhance the reach and sales of agricultural products
  • Evaluate the impact of Minimum Support Price (MSP), mandi system, and marketing agencies on farmers' income
  • Develop effective marketing plans considering costs, price stability, and supply chain management
  • Utilize online platforms and global trade concepts to expand market access for agricultural produce
  • Implement best practices for selling, distributing, and promoting agricultural products to consumers
  • Assess the role of government policies and market regulations in ensuring fair prices and market transparency

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Lessons | 14


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Kolawole Hammed 

Thank you for giving me this opportunity, I am really excited to complete this significant course. Your platform is possessed for excellent teaching method, indispensable career development and advancement. You're the best!!
2025-12-21

Sagar chauhan Official 

Good
2025-08-22

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कृषि विपणन, इस कोर्स में में हम किसानों द्वारा उत्पादित कृषि वस्तुओं की बिक्री, वितरण और उपभोक्ताओं तक पहुँचाने की प्रक्रिया को विस्तार से समझेंगे। इस course की शुरुआत कृषि विपणन की परिभाषा, महत्व और उद्देश्यों से होती है। इसमें हम जानेंगे कि किस प्रकार कृषि उत्पादों के उचित दाम तय होते हैं, बाजारों की संरचना कैसी होती है, और विपणन तंत्र कैसे कार्य करता है। साथ ही, न्यूनतम समर्थन मूल्य (MSP), मंडी प्रणाली, विपणन एजेंसियाँ, विपणन में सरकारी नीतियाँ, विपणन लागत, और मूल्य स्थिरता जैसे विषयों पर गहन अध्ययन किया जाएगा। यह कोर्स डिजिटल कृषि विपणन, ई-नाम (e-NAM), और वैश्विक व्यापार में कृषि उत्पादों की भूमिका को भी उजागर करेगा। इस कोर्स का उद्देश्य छात्रों को कृषि उत्पादों के प्रभावी विपणन में दक्ष बनाना और किसानों की आमदनी बढ़ाने में सहयोग करना है। Agriculture Universe