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Course Description

Stratégie marketing , Commencez le cours Stratégie marketing à Ningué et explorez les fondements essentiels pour bâtir une stratégie performante. Dans ce cours, nous apprendrons à analyser le marché, comprendre les besoins des consommateurs et établir des objectifs marketing clairs. Vous découvrirez comment segmenter le marché, cibler les bons clients, positionner votre offre de manière efficace et utiliser le mix marketing (produit, prix, distribution, communication) pour optimiser vos actions. Le cours vous guidera également dans la mise en place d’un plan marketing stratégique, l’analyse SWOT, et la mesure des performances à l’aide d’indicateurs pertinents. À travers des cas pratiques et des exemples concrets, vous développerez une vision stratégique adaptée aux défis actuels du marketing, tout en renforçant vos capacités de prise de décision. StrategeMarketing
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